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Everything you need to know about the marketplace Obelink

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  1. About Obelink
  2. Request a seller account
  3. Settings & configuration
  4. How to create or enrich product data on Obelink?
  5. Repricer available
  6. About the synchronization times
  7. Troubleshoot

About Obelink

Obelink is a Dutch, leading online retailer, specializing in camping and outdoor products. The company offers a wide range of items, from tents and caravans to accessories for outdoor activities such as cycling, hiking, and water sports. Obelink is known for its extensive product assortment, customer-focused service, and competitive pricing.

As a marketplace, Obelink provides its partners with the opportunity to sell products that complement its existing range. Partners can set their own prices and delivery times, while managing customer delivery and handling inquiries and returns independently. This presents a unique opportunity to reach consumers in the Netherlands, Belgium, and Germany. By participating in the partner program, you can benefit from Obelink's marketing efforts, advertising initiatives, and the millions of visitors that flock to their websites each year.

Their marketplace is built on the Mirakl platform.

Request a seller account

    • Closed listing, they evaluate whether your product assortment aligns with their platform.
    • To register as a partner with Obelink, please complete this registration form.
  • With a single account, you gain access to three Obelink platforms: the Netherlands (NL), Belgium (BE), and Germany (DE).
  • Dutch customer service is required, while German-speaking customer service is a plus.
  • Content must be provided in the language of the selling country.
  • Make sure you have a commercial seller account with Obelink before linking the channel to your EffectConnect account.

Settings & configuration

In EffectConnect, you can connect through our App store:

  • Obelink > NL, BE, and DE are all integrated into a single connection.
  • If you wish to export different prices and/or delivery times for each Obelink country, you will need to create a separate channel in EffectConnect for each country.

For general information on how to add and configure a channel in EffectConnect, please visit how to add and configure a channel in the Channel Manager.


Settings specific to the Obelink channel in EffectConnect include:

  1. You must provide content in the language of the selling country, which can be specified within the content mapping settings.
  2. Strike Prices
    Navigate to Settings > Prices > From Price (Original Price) under strike prices
    Only prices that correspond to the regular product price will be displayed by Obelink. In accordance with legal requirements in Germany and the EU, you are obligated to use the lowest price from the last 30 days as the basis when advertising price reductions.
  3. Logistics Class
    Go to Settings > Delivery Time > Logistics Class
     Here, you can associate your attribute values with the available logistics classes. The logistics classes are created in your seller account with Obelink, which we will then retrieve.

How to create or enrich product data on Obelink?

You can easily add or enrich product information by mapping it within EffectConnect.

To do this, navigate to the Obelink channel in EffectConnect > go to Content mapping.

kb-info For Obelink, you must provide content in the language of the selling country through the content mapping.  If you need assistance with translations, utilize our convenient Translations module,

Repricer available

With our repricer, you have the ability to automatically adjust your prices on Obelink.

About the synchronization times

An Obelink channel synchronizes according to the default synchronization times EffectConnect maintains. Read more about our synchronization times.

Troubleshoot

I don't have, or forgot, my API keys for configuring Obelink

You can generate new keys inside your Obelink seller central. If you don't know where to find them, please contact your account manager at Obelink.

My (new) products don't show up in my Obelink account

  • Check if you created a mapping, which includes all the mandatory data.
  • Check if the products are enabled in EffectConnect
  • Check in EffectConnect whether any error messages are returned on the offers or content.
  • Check if the synchronization times are respected.

Do you have any further questions after reading this article? Get in touch with us and we'll be happy to help!

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