Bart Vintcent started as a web developer in 2003. His team built a complete e-commerce environment for a wholesaler in Helmond in 2008. Bol.com then knocked on their door in 2011, asking if they wanted to sell on their marketplace as one of the first plaza sellers. That is when the idea for EffectConnect was born, which has now grown into our core business which makes a lot of online sellers happy.
When bol.com decided to start a marketplace in 2011 and asked several companies to sell products on their marketplace, it immediately raised the thought with Bart and the owner of the wholesaler in Helmond: "Interesting, but we will only do this with proper automation." And so the first version of the current EffectConnect, the first integrator for bol.com, was born.
Back then, Bart drove to different sellers throughout the country together with bol.com employees to highlight the automation and to connect customers. Bart enjoyed being at the bol.com headquarters where he could be found regularly. This intensified the cooperation between Bart and his team and bol.com, which ensured EffectConnect could be developed in such a way that sellers and bol.com could benefit fully from this.
Meanwhile we are 10 years down the road and we still have a close cooperation with bol.com. We regularly have brainstorming sessions on how we can further optimize the technique, both on our side and on bol.com's side. Everything to make life easier for external sellers. This cooperation, and the fact that we meet bol.com's high quality standards for integrators, has led us to become bol.com Gold Partner.
Where Bart Vintcent founded his own company in 2003, later to be called Koek & Peer BV, we now find a complete organisation in 2021. The software is professionalised and expanded so customers, all using a wide variety of platforms (webshops), can sell on many different marketplaces. Also the office building, where Bart once started together with one colleague, is now fully occupied by EffectConnect employees.
The organisation is known for its professionalism, high level of involvement and availability. The team consists of colleagues who love to work together, provide room for opinion and treat each other with respect. EffectConnect, with a joke here and there and a toastie for lunch, is a place where people enjoy working. New colleagues quickly know how to find everyone and easily feel at home.
All our employees are determined to help our customers at their best efforts. We see that our customers' interests are pursued in every meeting, whether it is by a marketeer, customer success colleague or a developer. Together we are EffectConnect and we are here for our customers. Because we want to and because it makes us happy.
Bart Vintcent started a small internet business in 2003 that focused on building websites and webshops.
We built a complete e-commerce environment for the company Rogon from Helmond in 2008. This later turned out to be the tipping point for the future of EffectConnect!
Bol.com knocked on Rogon's door in 2011, asking them to connect on bol.com. We then built the 0.1 version of what later would become EffectConnect.
We came into contact with Lightspeed to integrate EffectConnect in their app store in 2014. The transformation into SaaS then started.
We participate in the Webwinkel Vakdagen since 2015. We officially launched EffectConnect on the exhibition in 2015.
In 2019, we started making EffectConnect more userfriendly and we launched a revamped Repricer.
We launched our brand new and userfriendly Feed manager early this year! This offers even more opportunities for our customers.
Marketplaces are a hot item and are now part of the marketing mix. We still have many great plans which we will carry out!
People do business with people. Colleagues feel at home, customers feel welcome. A fine recipe to grow together!
Our team has grown exponentially over the past years and we haven't finished growing yet! We are always looking for new colleagues who are driven, have passion for their work, and are truly motivated to make customers happy. We believe it is important that everybody is happy with their job and feels at home. We invest in our colleagues, we regularly have update meetings and offer budget for education and training days.
Do you want to know what it's like to work at EffectConnect? Have a look at our video below or send us your application and experience it yourself!