Integrate your webshop with Otto

If you integrate your webshop or backoffice to your Otto account via EffectConnect, you can automate your sales through Otto. The marketplace integration platform EffectConnect helps you increase your sales and save time and money so you can invest it to further grow your business.

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Selling on Otto

Otto is a leading retail platform from Germany with sales of 5.1 billion euros (IFRS FY 2021/2022). The platform has more than 11.5 million active users and receives up to 10 orders per second. An interesting marketplace to add to your channel mix!

There are 2.9 million qualified visitors on Otto every day. You can reach these consumers without any extra work, by integrating your webshop to Otto today by using EffectConnect.

More about selling on Otto

  • Sell in Germany
  • More than 11.5 million active users and up to 10 orders per second
  • Sell your products in the following categories: Home & Living, Fashion & Lifestyle, Consumer Electronics, Sports & Leisure, Garden & DIY
  • Monthly selling fee of €39,90
  • Commission of 7%-18% per product sold

How can I integrate my webshop with Otto?

You can integrate your shop with Otto through EffectConnect. By integrating your shop with Otto via EffectConnect, your product range is available to all visitors to Otto.

We also ensure that your stock is always up to date and orders are automatically placed in your webshop. And thanks to the track&trace integration, you'll have perfect control over your delivery reliability .

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Want to know more about an integration with Otto?

Schedule a non-binding meeting where we will discuss your situation and see together what EffectConnect can do for you.

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